A London-based womenswear label founded in 2024 by two women with a shared passion for timeless fashion and sustainability. At Aura & Ivy, we believe in creating clothing that transcends trends and becomes a cherished part of your wardrobe, season after season.

Our journey began with a vision to offer more than just stylish pieces – we wanted to offer garments that stand the test of time, both in quality and design. As the fashion industry faces increasing challenges with environmental sustainability, we are committed to making a difference. By focusing on longevity and mindful craftsmanship, Aura & Ivy stands firmly against the fast fashion model and aims to contribute to a more ethical and eco-conscious industry.

Our collections are designed to empower women, offering versatile, effortlessly chic pieces that are perfect for any occasion. Whether it’s for work, weekend outings, or evening events, our clothing seamlessly transitions through your day and across seasons. We want every woman who wears Aura & Ivy to feel confident, comfortable, and ready to take on whatever comes next.

We are proud to be part of a movement toward sustainability in fashion, and we are committed to inspiring other brands to follow suit. Join us as we continue to build a brand that not only celebrates style but also respects the planet.

Thank you for supporting Aura & Ivy.
We’re thrilled to have you as part of our journey.

Aura & Ivy
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